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 | | U.S. Hispanic Market | | Price: U.S. $895.00, +shipping | Product Code # 3782 | | Published: Updated Annually | | | | A COMPREHENSIVE OVERVIEW... THE Place To Start In Understanding This Important Market...
The 2000 U.S. Census has captured the dramatic rise and importance of this segment of the American demographic landscape.
This comprehensive study provides the reader with a wealth of background, trends and perspectives on this important market segment including: overview of the Hispanic population, locations with greatest population, age distribution, future trends, income and buying power, strategies for targeting Hispanics, Hispanic sub-segments, shopping habits and purchases of consumer product categories, examples of other companies' marketing efforts targeting Hispanics, and much more.
Study draws from a wide range of the latest articles, research and other materials. Executive summary and comprehensive overview, with supporting background materials, including charts and tables.
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