Focus Groups | Phone & Mail Survey | Customer Satisfaction Employee Satisfaction | Mall Intercepts/In-Home Study Examples | Topic Start

Mall Intercepts/In-Home Study Research

Clients come to JTF Research when they need assistance and guidance in having their products evaluated by existing or potential users.

Whether it's an entirely new product idea, concept or formulation, JTF Research has the knowledge and experience in testing these products so that clients can better determine their market potential and customer interest.

In addition to new products, client companies also seek our help in evaluating existing products or changes to current product lines.

Using either mall intercept or in-home testing, we can accurately gauge consumers’ likes/dislikes, preferences, purchase intent, pricing, and many other factors.

Many times these studies protect clients from significant financial, product, packaging or advertising errors.

[ Back To Top ]  [ Topic Start ]  [ Examples ]